Google Analytics

Navigate to

Sign in with your Google account.



You will see a list of Accounts.

Click on [ ] – takes you to an Overview of your website


It will take you a “Visitors Overview” with activity on your site.

The “Visitors Overview” summarizes data for you with: Site Usage (Visits, Pageviews, Pages/Visits, Bounce Rate, Avg. Time on Site, % New Visits, Visitors Overview, Map Overlay, Traffic Sources Overview, Content Overview, etc.)

Note: The dates to the right hand corner of each page, you can change this date if you wanted to Export data from specific dates.


Site Usage: (between the specific dates indicated above)

    • Visits – Total visits to site
    • Pageviews – Total views a page is being loaded by a browser
  • Bounce Rate – the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page.

Traffic Sources Overview: (between the specific dates indicate above)

    • Referring Sites – what sites they were referred from
    • Direct Traffic – when a person directly enters the URL of the page
  • Search Engines – what a person typed in to a search engine to find your website

For more glossary definitions: