News and Announcements
future of seo
Marketing Tools: The Future of SEO
May 4, 2017
In doing a little light reading, I stumbled across an article on Search Engine Land entitled “3 predictions about the future of SEO.” It was a short, catchy title so I decided to read on. There were three little bullets about how to plan your marketing techniques for the future of SEO. The author was predicting that search engine optimization was going to get more challenging, especially for marketing teams,...
Is Now The Right Time To Start Your Own Business?
April 6, 2017
How To Move Ahead On Your Big Idea Guest Article by Jason Lewis, StrongWell.org. Career setbacks can feel like a significant blow when they come up, but these days, many people are using these types of setbacks to transition into starting their own business. The options for owning your own business are almost limitless and while the journey can be time-consuming and challenging, it can be incredibly rewarding as well. How...
Gliffen’s Organizational Culture
March 28, 2017
Recently, a talented fine art painter and wife of a former Gliffen Designs employee, asked us some questions about the organizational structure at Gliffen Designs for a report she was doing for her "Managing Dynamic Organizations" course.  Being the transparent group that we are, we decided to share her report with you. Diagnosing Organizational Culture Lida Steves For this assignment I chose to look at Gliffen Designs, a web design, graphics design,...
remarketing campaigns
Do your remarketing campaigns right!
March 3, 2017
As we gear up to start some new  remarketing campaigns, we decided to do a little research and review into best practices and tips. We found this article on Wishpond that reviews some advanced strategies for setting up a remarketing campaign. Some of our big takeaways from this article: Create multiple ad sizes will allow your ad to show on multiple networks. Bid more on the clients who are definitely...
Good luck, Tres!
January 27, 2017
Charles (Tres) Plummer has been working for Gliffen for since October 2014. Just 6 months ago he moved out to open our Austin, TX office, with office dog, Caliche in tow. We enjoyed having him in the Jackson office of course but it was sweet to still work together remotely staying in touch via Google Hangouts for Project Meetings and his occasional visit back up here. But alas, Tres...